“I need to know if teachers are using Formative in ways that actually help them understand and respond to student needs.”
Learn what meaningful Formative usage looks like from a leader’s perspective. You’ll explore how to track engagement, understand usage patterns, and support teachers in using Formative to gather data, respond to student needs, and strengthen instruction throughout the year.
Meet Sara Cowley
Sara Cowley brings 14 years of experience at the intersection of K-12 education, strategic account management, and professional services to her role as Senior Strategic Customer Success Manager at Newsela. A "Formative OG" and subject matter expert in Formative strategy, Sara partners with superintendents, curriculum leaders, and instructional coaches to align assessment solutions with instructional priorities and navigate complex implementations.
Her unique perspective is shaped by her time as a former educator of eight years and her current role as Artistic Director for a non-profit performing arts organization, giving her deep expertise in both instructional decision-making and cross-functional leadership. Sara holds both Bachelor's and Master's degrees from the University of Miami.
Products Overview
